Build Route 06 / Riibase

Choose Riibase when a lead says yes, then disappears because nobody owns the next step.

This is the route for a simple sales pipeline. It gives leads and deals one home, makes the next action visible, and reduces the chance that a promising conversation gets lost in texts, inboxes, and notes.

OUTPUT: A CLEAR LEAD-TO-DEAL PIPELINE

The exact moment to choose Riibase

You have people raising their hands, but follow-up is inconsistent. A lead may come from a form, a referral, a social message, or a call. The problem is not a lack of names. The problem is that nobody can see what should happen next or when it needs to happen.

Build this first version

  1. Five stages: New lead, contacted, conversation booked, proposal sent, won or lost.
  2. Four fields: Contact name, offer, next action, and next follow-up date.
  3. One rule: Every open record must have a next action before you close it.
  4. One view: Open the pipeline at the start of every workday and do the next actions first.

30-minute first test

Add five real leads or conversations that are already in motion. Give every one a next action and a date. If you can answer “who needs a response today?” in under a minute, the first version is working.

Stop and choose another route if...

You do not yet have a clear offer or a place people can contact you. Start with Wix. If your lead source is a live or automated teaching session, start with EasyWebinar and connect the resulting leads to a simple follow-up process.

Christopher’s desk note

More leads will not help if the good ones do not get a useful answer while they still care.